The podcast content flywheel
I’m a huge fan of podcasts for content creation.
One podcast episode can be turned into 25 pieces of content.
Image via Share Your Genius
That’s 100 pieces of content in four podcast episodes.
Podcasts are also a lot of work. According to Dr. Joy from Therapy for Black Girls, it takes 5-7 hours to produce one 30-45 minute episode of her podcast.
Podcasting isn’t for everyone, especially if you don’t like seeing yourself on video or hearing the sound of your own voice.
But it’s the best way to create content at scale.