📣 How to do a website audit

Sent about 2 months ago
1 min read

When was the last time you updated your website?
Therapy Marketer

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When was the last time you updated your website? If you’re like most people and haven’t touched your website since you launched it, then I recommend doing a quick audit to determine whether or not it’s optimized to meet your goals, and if not, how you can improve it.

Benefits of doing an audit from a marketing perspective include: performance optimization (how easy it is for people to navigate), search engine optimization (how easy it is for Google to navigate), and conversion optimization (how well it’s converting visitors into leads).

Website audit checklist


For further reading, here is a great overview article. You can enter your website into HubSpot's Website Grader to give you a general overview of your website’s performance. And for a more thorough audit, check out this free complete site audit checklist.

Until next time,
Michael

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