How to ask for reviews
According to data from Podium, 9 in 10 consumers say online reviews have an impact on their purchasing decision and ½ of consumers are willing to pay more for businesses with higher reviews.
Reviews are “social proof” you’re an effective therapist.
Yet as a therapist, it’s unethical to ask clients to leave online reviews, even if they’re anonymous.
The ACA, APA, and NASW codes of ethics all prohibit the solicitation of testimonials from clients. If you want to read more, this is a good article.
So what do you do?
Instead of asking clients for reviews, ask colleagues for endorsements. These can be from therapists or other professionals who refer clients to you.
Are there certain qualities you want them to highlight? Maybe hesitations your target audience may have? Ask them to address them in the endorsement.
Then put the endorsement on your website.